Navigating workforce challenges in fulfillment centers—strategies to overcome labor shortages, high turnover, and hiring competition
The rapid growth of e-commerce has led to a boom in fulfillment centers across the United States. These warehouses, often operating 24/7 to meet consumer demand, are now facing significant workforce challenges. Warehouse employers are struggling to find enough workers, keep them on the job, and manage complex round-the-clock schedules. This article examines the top five workforce challenges in U.S. fulfillment centers: labor shortages, high turnover, shift scheduling difficulties, employee retention strategies, and hiring competition. Each challenge is explored with its causes, impact on operations, and insights into how the industry is responding.
Fulfillment centers nationwide are experiencing labor shortages as they expand operations but can’t find enough workers. In a recent industry survey, approximately 73% of warehouse operators reported they cannot find sufficient labor, and over 600,000 warehousing and transportation jobs remain open in the U.S. Several factors are driving this shortage. Demographic shifts play a role – many older, experienced workers (e.g., Baby Boomers) are retiring, and younger generations are less inclined to take on physically demanding warehouse jobs. The pandemic also contributed to workers exiting the field (due to health concerns or switching careers), and overall labor force growth has slowed.
The impact on operations is significant. When warehouses are understaffed, it directly hinders their ability to meet throughput targets and customer demand. More than half (57%) of retail supply chain executives say labor shortages have hampered their ability to fulfill orders on time. Essential tasks like picking, packing, and restocking slow down, creating bottlenecks. In practice, this can lead to delays in shipping and even backorders. Labor gaps also force companies to stretch existing staff thin, which increases the likelihood of errors. Studies note that with fewer workers, warehouses see more issues like miscounted stock, misplaced items, and delayed restocking responses. All of this erodes efficiency and can hurt customer satisfaction. Many companies have responded by raising wages or turning to automation, but the consensus is that the labor crunch in warehousing will be a long-term issue rather than a short-lived trend.
Even when fulfillment centers manage to hire workers, keeping them is an uphill battle. The warehousing industry suffers from extremely high employee turnover. Recent labor statistics put the average annual turnover in warehousing around 49%, meaning nearly half of warehouse employees quit their jobs within a year. In some fulfillment operations, the churn is even higher – for example, Amazon’s warehouses have been reported to turn over staff at roughly 150% per year, essentially replacing their entire workforce more than once annually. Such high turnover is alarming and far above the national average for most industries.
Several factors contribute to this turnover, including the physically demanding nature of the job, low job satisfaction, limited growth opportunities, and competitive job markets. Many warehouse roles involve long shifts with repetitive tasks that can lead to burnout. If employees perceive little opportunity for advancement, they may seek jobs in other industries. Additionally, as wages rise in sectors such as retail and fast food, warehouse jobs must compete for the same labor pool.
The consequences of high turnover are costly and disruptive. Constantly replacing workers results in lost productivity, increased training costs, and lower efficiency. Companies must invest in better retention strategies to reduce turnover and maintain workforce stability.
Fulfillment centers don’t run on a traditional 9-to-5 schedule. To promise two-day or even same-day deliveries, big warehouses often operate around the clock, split into multiple shifts (day, evening, overnight). Managing these 24/7 operations brings its own challenge: scheduling enough workers for less desirable shifts and maintaining coverage at all hours. Many employees are reluctant to work nights, early mornings, or weekends, so filling those time slots can be an uphill battle.
When critical shifts go understaffed, warehouses either have to run with a skeleton crew or ask existing employees to cover via overtime. Neither is ideal: a skeleton crew means slower processing and potential backlogs, while relying heavily on overtime can exhaust employees. Some fulfillment centers are trying creative scheduling solutions, including shift differentials (higher pay for night shifts), split shifts, shorter shifts, and flexible staffing platforms.
Warehouse employers are aggressively pursuing employee retention strategies to hold on to the workers they have. These strategies include:
By combining these strategies, fulfillment center employers aim to turn the tide on attrition and make warehouse jobs more attractive and sustainable as long-term careers.
Warehouse employers today aren’t just competing with each other for talent – they’re also up against other industries that are eager to hire from the same labor pool. Major competitors include:
To combat this competition, fulfillment centers are working to market themselves as an employer of choice, offering better wages, growth opportunities, and more flexible work arrangements.
On-demand contingent labor platforms like HireApp are playing a crucial role in helping fulfillment centers navigate workforce challenges. These platforms offer a flexible, scalable workforce solution, allowing warehouses to adjust staffing levels in real-time based on demand fluctuations. Instead of struggling with permanent hires or excessive overtime, fulfillment centers can tap into a pool of pre-vetted, trained workers who are available on an as-needed basis.
By integrating on-demand staffing solutions, fulfillment centers can improve operational efficiency, reduce hiring burdens, and create a more adaptable workforce model that aligns with the fast-paced nature of e-commerce logistics.. These platforms enable warehouses to quickly scale up staffing during peak seasons without committing to long-term hires, reducing the burden of recruitment and turnover. By ensuring compliance with labor laws and streamlining worker management, solutions like HireApp allow fulfillment centers to maintain operational efficiency while addressing workforce shortages and scheduling difficulties.
The workforce challenges in U.S. fulfillment centers are deeply interlinked. By understanding why workers leave and what they value, warehouse employers can implement changes to attract new hires and retain experienced workers. Companies that adapt to worker needs will be better positioned to keep America’s supply chains moving efficiently in the years ahead.
A key development in addressing these challenges is the emergence of on-demand staffing and contingent labor platforms like HireApp. These solutions offer fulfillment centers a flexible workforce, allowing them to scale staffing based on demand fluctuations. By leveraging a pool of pre-vetted, trained workers, warehouses can reduce hiring bottlenecks, fill difficult shifts, and maintain operational efficiency. Additionally, these platforms ensure compliance with labor regulations, mitigating legal risks while streamlining workforce management.
By integrating on-demand labor solutions, fulfillment centers can enhance employee satisfaction, reduce turnover, and manage labor costs more effectively. As the industry continues to evolve, those who embrace innovative workforce solutions like HireApp will be better equipped to meet the ever-growing demands of e-commerce logistics.